Do you have a “Me” Day

I have to admit I was feeling slightly smug leading up to the Christmas period when everyone around me seemed to be coming down with a nasty virus. However come Christmas night it finally got hold of me and I spent the next three weeks quite literally in bed with aches, pains, copious amounts of catarrah and eventually pleurisy. Not like me at all as I never get ill, in fact  I can’t remember the last time it happened. As a Nutritional Therapist my diet is clean and I do generally look after myself but I guess I had been working quite hard and had been rushing around a fair bit leading up to the Christmas crazy season and my immune system was a little under par.

During these three “ill” weeks I couldn’t work, be a Mum or anything at all useful at home or work so I gave into the fact that I had to rest and recuperate. On reflection during this time I looked back on my 2014 and decided that I had been burning the candle at both ends and working far too hard and not allowing enough “Me” time.  I spent my days looking after others in the clinic and at home but had forgotten to look after number one. So as I lay there feeling sorry for myself I started to put some changes were in place for 2015.

I started with booking myself some pampering in the form of a Tri-Enzyme Resurfacing Facial at the Vanity Beauty Academy in Hitchin. It sounded like something that would revive my zombie-like body and give me back my “mojo”.

Vanity Beauty Academy is housed in a beautiful listed building in Sun Street and comprises of lots of nooks and cranny type rooms where there are different treatments available from facials, tanning, body massage, eye and nail treatments to waxing and pamper parties for all ages. They set the atmosphere beautifully with classical music in the background with subtle aromas enveloping your senses.

On arrival I was met by the lovely Laura who talked through the treatment and asked me a little bit about my skincare routine and what my expectations were. She gave me a choice of an additional shoulder or scalp massage for which I chose a scalp massage as I had never experienced that before other than at the hairdressers. It was amazing!

During the treatment I was transported into a world of relaxation and sheer indulgence. I found myself drifting off into my own happy thoughts and eventually settled somewhere between nothingness and oblivion. It was exactly what I needed. My skin felt amazing, even some of my fine “laughter” lines had reduced which is worth it’s weight in gold and my confidence immediately lifted.

So I have made a pact with myself that I will allow myself one indulgence a month in order to keep stress at bay and create an air of calm within. After all it is something that I recommend to all my stressed clients that visit my clinic and I really should practice what I preach. It is little treats like these that keep us balanced and in check and ultimately make us better people to spend time with and be around. Stress is “so” last year.

For information on Vanity Beauty Academy email: enquiries@vanitybeautyacademy.com or call 01462 438883 or visit their website

Written by: Karen Shields, Nutritional Therapist at the Life Practice UK, 107 Bancroft, Hitchin, Herts SG45 1NB

 

 

 

 

 

 

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Client Coaching – Making the Difference

The CAM Coach Mark Shields examines the skills that we all need to get the best results for our clients. This month’s blog we look more in depth at the proven Life Practice coaching model CASPA

business coaching

Developing Practitioner Coaching Skills

At the moment through their own admittance many CAM practitioners readily admit they deal with a set of problems presented by their client by fact finding the client problems and making a set of recommendations to deal with the symptoms. By applying a set of simple coaching principles CAM Practitioners can not only deal with the output of the clients problems ( the symptoms ) but can also apply a simple coaching model called CASPA (not the white ghost) to highlight and manage the cause that puts us in a much stronger position to help our client and eliminate their problems forever. So what is CASPA?

What is CASPA ?

CASPA is a client needs driven coaching model very similar in principle to the Human Givens coaching model which you may already be aware of. The human givens model focuses entirely on the presumption as human beings we all have a series of needs that need to be met. When these needs aren’t being met certain contradictory and conflicting behaviours can emerge, to compensate for this lack of personal fulfilment. These behaviours often result in many of the symptoms we find in our clients. Weight Gain, Stress, Adrenal Fatigue and so on.

Dealing with Cause and Affect

By applying CASPA to the main areas of our client’s lifestyle we can find the route cause of the client’s problem driving the behaviour we are treating. That puts us in a very strong position as coaches as we can treat the symptoms but most importantly coach the cause of the problem as well. This is known to coaches as cause and effect. When working with a needs driven coaching model such as CASPA it is common practice to segment our client’s lives into four main areas.
These are
1. Health
2. Relationships
3. Career
4. Finance

CASPA represents the following needs that in theory we all need to be met as human beings to remain happy and fulfilled.

  • Control
  • Approval
  • Security
  • Purpose
  • Achievement

By applying CASPA to the four main areas of lifestyle you would complete a SOD (scale of discomfort) score 1-10 (1 meaning feeling fine and  10 feeling terrible). With a max score of 200 obviously the higher the score in a particular area highlights areas of cause to pinpoint

So let’s look at this in Principle

Case Study Example

Gemma gets in touch with you her as nutritional therapist as she has problems with gaining weight and is very tired especially first thing in the morning and struggles to get out of bed in the morning. She has put on a stone in the last three months and feels highly anxious during certain periods and comfort eats to combat her feelings of anxiety. She has recently experienced her first panic attack

Currently some nutritional therapists would complete a fact find (Client Questionnaire + data interpretation of symptoms), food diary and possibly some laboratory testing.

You would interpret the information you had received and make appropriate dietary recommendations and supplements, if necessary. A follow up appointment would be booked six weeks later depending on their case. At this meeting you would review their food diary and any change in symptoms and make adjustments to the recommendations as appropriate. Some of you may see the client two or three more times.

Applying CASPA

By applying CASPA we would establish Gemma was in stage 1 of stress (fear and panic) and her stress / adrenal fatigue was caused by work related stress at work when in the presence of her boss. We would then agree a set of focused goals to formulate a strategy to combat the problem caused at work. When coaching in this way client buy in, trust and focus is paramount so it wouldn’t be unusual to see your client weekly for the first month to ensure progress and develop momentum. In addition to her diet and eating habits we would examine how she handled the stress mentally and would with her to develop a strategy to combat the stress looking at all aspects of her lifestyle.

GROW Model

The GROW model is a review process you would use weekly to begin with to review your clients goals, motivate and inspire your client and ensure momentum is maintained.
G goals
R reality
O options
W way forward

Summary

CASPA is a basic coaching model allowing you to quickly identify the route cause of your client’s symptoms. CASPA is very useful when the client is unaware of the reason they are behaving in the way they are. CASPA enables you to formulate actions and goals at the beginning of your clients first session, get straight to the point and structure a plan and strategy immediately putting the client back in control from the moment you meet them.

Today’s Practitioner Habits Forge Tomorrows Practitioner Behaviour

Today more and more CAM practitioners are learning new skills and increasing their value to their clients and their ability to increase their income. In fact my opening line at the recent CAM Conference was if you remember “become your clients coach”.

Our new Life Practice Academy offer online business courses which give therapist’s the business skills and knowledge to improve success in their clinics.Sign up for free today at the Life Practice Academy

CASPA Model Copyright Life Practice

 

Consistently Sustaining A Profitable Practice

It is important to understand that when it comes to business planning we look at the Short Medium and Long term plan of any Business. This often goes overlooked and business owners focus on just one plan if any at all.

Ensure your business plan caters for the short, medium, and long term future of your business typically 1, 3 and 5 years. You will need to be flexible and able to adapt as the business world and market changes as we progress into the millennium years.

Short Term Plan =       6 – 12 Months

Medium Term Plan =   12 – 36 Months

Long Term Plan =        36 – 60 Months

You should commit to forecasting your business results in line with your short medium and long term plan. You should include anticipated appointment levels, income levels, activity, your different income streams and costs.

Short Term Plan =     6 – 12 Months

This plan would include the following

  • Start up Actions
  • Renting of Room
  • Ordering of Stationary
  • Creating first Website
  • First attempt at Advertising and Marketing

Medium Term Plan = 12 – 36 Months

This plan would include the following

  • Ongoing review of Action Plan
  • More Advanced Marketing Campaigns
  • Joint Ventures
  • Adding new Income Streams
  • Media Marketing
  • Personal Development
  • Adding new Therapeutic Disciplines
  • Formulation and Addition to ProductRange
  • Review / Change of Premises
  • Effective Change Management Program
  • Ongoing CPD
  • Data Marketing
  • Business Development

Long Term Plan =      36 – 60 Months

This plan would include the following

  • Effective Change Management Program
  • A review of Short and Medium term Business Plan
  • A more Strategic view of your overall Business Proposition
  • Merging or acquiring new businesses
  • Product Development
  • Keeping up with Economic and Legislative change
  • Attainment of further qualifications
  • Ongoing CPD
  • Strategic Business Development

And the list is endless and can go on and on.

Modeling Tip

Achieving success is one thing consistently sustaining a successful practice is something entirely different.

If we look at the success ratios of any practice over 30% fail in the first twelve months and only 8% remain profitable five years on.

This is why its imperative you ensure you have a five year business plan, split into the three segments of short, medium and long term.

Although it may appear that the three categories above are divided into three action plans, they are not.

They are 1 plan and 1 plan only

A good Practitioner should have 1 Business plan including short, medium and long term actions. This is how you keep up and manage change and stay ahead of the competition.

You simply include short medium and long term actions in the same plan and review the plan every month.

The key is to apportion your time in a sensible way as often short term action seem more pressing than an action you have five years to complete

The key is to dedicate your time to your business plan using the following time weightings

  • Short Term Plan         70%
  • Medium Term Plan    20%
  • Long Term Plan          10%

Think of these as three juggling balls you have to keep in the air all three all the time.

Conclusion

Writing a Business Plan is important, writing a meaningful Business Plan that captures the short medium and long term future of your business is paramount to the long term sustainable future of your practice

20121209-101707.jpgFurther details on how to set up and enjoy a successful Complementary & Alternative Clinic or Practice “The CAM Coach” book is now available to buy from http://www.thecamcoach.com

About The Author

Mark Shields, Life Coach, Author, Media expert and Motivational Speaker, is Managing Director of Life

Practice UK, specialists in Personal And Business Coaching. Contact: Tel: 01462 431112  info@lifepractice.co.uk

http://www.lifepractice.co.uk